"Designed for the intensity of real match play"- Paul Coll, Ex World #1

HUDL Apparel moves with you not against you

Performance Collection

The Coll standard where elite performance meets uncompromising design.

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Training & Lifestyle

Why HUDL Performs Better

🏃 Move Freely – Unrestricted motion for fast rallies

❄️ Stay Cool – Breathable, sweat-neutralizing fabrics

💪 Last Longer – Durable materials built for match intensity

🌿 Play Confidently – Odor resistance keeps you fresh

Elevate you Game

COMMUNITY IMPACT

Performance Drives Everything We Build and Everything We Support. Built for the Game. Invested in Its Future

5% of every purchase supports development and competitive pathways. Helping grow the game we compete in.

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  • Customer Testimonial

    ★★★★★

    Delighted to be supporting a squash focused company and buying quality merchandise. The fabric feels fantastic and my son thrilled to be wearing a Paul Coll headband on court. We are big Paul fans in this house. 
    Delighted with your purchase from start to finish. Will be watching as you guys develop the brand. 

  • Customer Testimonial

    ★★★★★

    I won the regional championships without dropping a game and showing off my iwi shorts and shirt!! They are so so great, lots and lots of manoeuvrability!!
    Many thanks

  • Customer Testimonial

    ★★★★★

    Bought the British Open replica shirt to show my utmost respect to Paul🙌 and to support hudl-athletica🤙. It will be for display (I'm a bit of a collector), bought a green one to wear and it is very comfortable. 🆎️

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